Interviews

Interview with Blake Moret, CEO of Rockwell Automation

Interview with Blake Moret, CEO of Rockwell Automation.j

Automation strategies in the face of the industrial sector’s reconstruction – an Interview with Blake Moret, Chief Executive Officer (CEO) at Rockwell Automation.

  • The pandemic has exposed key lessons that companies must address: sustainability and resilience.
  • “The automation and collaboration of all the personnel have been fundamental to overcome the current challenges,” Blake Moret, CEO of Rockwell Automation.

COVID-19 and its impact on Automation Technologies

The outlook for the industries’ future is being reassessed as a result of the pandemic. Therefore, enterprises have sought strategies to build a more sustainable world through efficient operations, cost, and risk reduction.

As part of Automation Fair At Home 2020, Blake Moret, CEO of Rockwell Automation, highlighted that they had adopted new practices and technologies for remote operations, staff well-being, and remaining completely resilient.

“Rockwell Automation has also increased its resilience and sustainability by reducing the points of failure in its operations, increasing remote activities assisted by new software tools, automation capabilities, and augmented reality. We are doing this in our operations, and we are providing this value to our customers worldwide,” he said.

“Rockwell Automation has also increased its resilience and sustainability by reducing the points of failure in its operations, increasing remote activities assisted by new software tools, automation capabilities, and augmented reality. We are doing this in our operations, and we are providing this value to our customers worldwide.”

Blake Moret, Rockwell Automation’s CEO

In critical industries, such as health sciences and food and beverage, Rockwell Automation has implemented tools to respond to the health emergency’s demands. “Let’s think of examples like being able to simulate an equipment’s conditions using our 3D simulation software,” pointed out Blake Moret.

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As a result of social distancing, the company has increased its investments to expand its manufacturing capacity and eliminate potential failures.

These improvements have already been applied in several countries, always considering a global perspective to support its clients, as the industry’s transformations require flexibility.

What’s next for Rockwell Automation?

“We must ensure that diversity is represented throughout the organization to meet everyone’s perspectives. I believe we are doing the best job ever,” said the CEO of Rockwell Automation. This diversity has allowed the company to maintain communication and proximity with its customers and address their specific needs.

“We must ensure that diversity is represented throughout the organization to meet everyone’s perspectives. I believe we are doing the best job ever.”

Blake Moret, Rockwell Automation’s CEO

Although sales have declined, Blake Moret stressed that they have seen a considerable recovery and that the solutions will mark the growth. In this regard, he assured: “We are optimistic that this gradual recovery will continue in 2021”.

In terms of annual financial results, the company expects a more significant recovery in the second half of the next year. After March, it expects to return to year-on-year growth with a 5% organic increase.

According to Blake Moret, the workforce was an essential element for the company. Its employees have been committed to overcoming challenges in every area: in development organizations, sales teams, manufacturing facilities, among others. “We are proud of the way they have adapted to these conditions,” he shared.

“We are proud of the way they have adapted to these conditions.”

Blake Moret, Rockwell Automation’s CEO

This year, the company received more than 36,000 registrations for Automation Fair At Home. In this virtual event, attendees have the opportunity to learn about solutions, products, and services for industrial automation and digital transformation.

After the virtual modality’s success, Rockwell Automation’s CEO estimated that the dynamics would continue in the next automation fairs, even when they return to a face-to-face format.

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